Anheuser-Busch InBev, or AB InBev, a multinational drinks conglomerate headquartered in Belgium, is keeping the ecommerce party going.

AB InBev is one of the world’s largest beer brewers by both volume and sales, generating $XX.XX Xillion in revenue in the second quarter of 2023. That’s up X.X% from $XX.XX billion and operating more than XXX beer brands in XXX countries. The company says it generates more than half its revenue through its B2B digital platforms.

A growing digital sales channel is BEES, AB InBev’s B2B marketplace. AB InBev launched BEES in 2020 as a global B2B marketplace as a new digital sales platform for small businesses.

“Everything we’ve done in developing BEES has been for the benefit of our retailers because when their businesses thrive, we thrive,” says Nick Caton, chief B2B officer at AB InBev. “The success we’ve seen over the past three years has proven that offering small business owners around the world technology, business skills education, and financial services (such as credit and digital payment options) drives profitable growth for retailers, partners and AB InBev.”

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